Virkeä invests in youth wellbeing

Having launched the Virkeä programme in 2012, VVO continued to support young athletes' activity and wellbeing in sport.

The Virkeä programme already includes a sponsorship programme for successful over-14s and a grant programme for promising young sportspersons. With the Virkeä programme, VVO aims to build long-term and thorough cooperation with young people who are actively engaged in sport.

The sponsored athletes are Lassi Etelätalo (athletics, javelin), Henry Manni (wheelchair racing), Nooralotta Neziri (athletics, 100-metre hurdles), Venla Paunonen (athletics, 400-metre hurdles), Tommi Pulli (speed skating) and Emilia Soini (squash).

The Virkeä programme also distributes grants to young people who are committed to their sports activities and are aiming towards a successful career in sport. Among others, grants have been given to young athletes living in VVO apartments and young people who have difficulties financing their sporting hobby.